BEFORE I START:
Lockdown is utterly crap. Let’s not ignore that, or glibly pretend otherwise. I collected a dance costume for my daughter today and the lady who made it said “Thank you so much. That’s all I’ve sold this week and it will pay for this week’s groceries”.
So, having had that rather mood-crushing dose of reality, and acknowledging that we’re not saving lives here, I’m still going to write this blog post about the unforeseen upside of lockdown for those of us who make podcasts.
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WHY BRANDS SHOULD BUILD THEIR OWN PODCAST In October 2022, we appeared at the IAB UK Podcast Upfronts to explain why your brand should have your own podcast. We chatted with Ruairi O’Kane of National Lottery and Amber Rose-GIll, presenter of their series ‘ Amazing Starts Here ’ about the sucess of the podcasts and…
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LEEK CSOB FALCONS 0 LEEK CSOB TIGERS 4 The Fresh Air foray into the world of football continued to build on its disastrous start with the fifth defeat in a row. This week’s match was a local derby between the Falcons and arch rivals, Tigers. I’d like to say it was a game of two…
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I predict a riot. Ok. Well maybe not a riot . But a mini-revolution at the least. It feels like podcasting has reached a point where it’s now very definitely mainstream. Even my mum understands what it is, even if she hasn’t actually listened to one. And that’s a fairly decent indicator. But the danger…