BEFORE I START:
Lockdown is utterly crap. Let’s not ignore that, or glibly pretend otherwise. I collected a dance costume for my daughter today and the lady who made it said “Thank you so much. That’s all I’ve sold this week and it will pay for this week’s groceries”.
So, having had that rather mood-crushing dose of reality, and acknowledging that we’re not saving lives here, I’m still going to write this blog post about the unforeseen upside of lockdown for those of us who make podcasts.
EDITORIAL
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Anouszka Tate has been producing “Inside Exams” for AQA. And she’s loved it… I’ve interviewed merciless politicians, broken devastating news to the nation, and edited audio with panicked hands as it was going out live. Then I was told my next project would be to create a podcast that desperately time-poor teachers would choose to…
EDITORIAL
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‘Publishers are getting serious about podcast revenue’ – Digiday ‘Podcasts are brilliant for anyone who loves radio, but hates all that annoying “Quality control”’ – Jimmy Carr. There are two ways of brands getting on board with podcasts. 1. Advertise around an existing successful podcast with an established audience. 2. Create your own original podcast…
EDITORIAL
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‘You know the old saying, “Opinions are like arseholes, everybody’s got one.”? Well, podcasts are the new arseholes.’ So goes the best line from this excellent but scary Kitty Flanagan sketch . “Excellent” in the sense that it’s funny, and scary in that it neatly captures one of the main worries I’ve had about the…