Podcasting is no longer a hobby

OK, so podcasting can be a hobby. A lovely one.

So can writing, driving and playing tennis. But JK Rowling, Louis Hamilton and Roger Federer don’t see it that way.

So yes it’s a hobby. But not for us.

Marinda Sawyer has recently been worrying about whether going all mainstream will kill the magic . It’s a common theme among both listeners and amateur producers, and in many ways it’s a tribute to the intimacy of the medium. Listeners regard their favourite podcasts as so precious that they don’t want them to be dirtied by getting all slick and professional.


Related News

  • 2019 – The year that pods broke

    EDITORIAL

    2019 – The year that pods broke

    Fresh Air’s Martin Poyntz-Roberts reflects on a bonkers year for podcasts and his own Damscene conversion to the medium. DIY. Three letters that used to fill me with dread. I can recount numerous tales of how I’ve struggled with sets of blinds, turning the wall into a Swiss cheese as I attempt to screw something…

  • BBC Creative’s head of audio joins our specialist podcast team

    EDITORIAL

    BBC Creative’s head of audio joins our specialist podcast team

    With the booming demand for brand-funded podcasts, Fresh Air Production has appointed Michaela Hallam as its new Head of Content. Michaela will join Fresh Air on November 18th from her current role as Creative Head of Audio at the BBC’s in-house agency, BBC Creative. Fresh Air specialises in creating podcast series for brands, and has…

  • “We’d like to speak to teachers” – Anouszka’s AQA assignment

    EDITORIAL

    “We’d like to speak to teachers” – Anouszka’s AQA assignment

    Anouszka Tate has been producing “Inside Exams” for AQA. And she’s loved it… I’ve interviewed merciless politicians, broken devastating news to the nation, and edited audio with panicked hands as it was going out live. Then I was told my next project would be to create a podcast that desperately time-poor teachers would choose to…